Want to join the world's No. 2 in wines & spirits and work among convivial teams? Pernod Ricard is looking for a Brand Education & Advocacy Intern for Martell Mumm Perrier-Jouët for 6 months from January to June 2025. You will be based at the Island, our office in central Paris (Saint Lazare Train Station, Paris 8).
You will support the Champagne Brand Education & Advocacy Manager in their journey.
Your key missions:
Brand Education
-
You will participate in the creation and development of wine advocacy and education assets.
-
You will realize market studies synthesis and competition benchmarks.
-
You will monitor and benchmark Champagne & Provence's speech and competitors’ actions.
-
You will coordinate and engage the International Champagne & Provence Brand Ambassadors community.
-
You will support the development and execution of key wine training, brand activations, and advocacy campaigns.
-
You will participate in the Strategic Education planning and assets creation ensuring a high level of internal and external brand engagement, as well as the consistency and coherence of each house wine speech.
Brand Advocacy
-
You will participate in the Wine PR strategy by being in contact with the wine press and gurus worldwide and managing the PR agency.
-
You will have a key role in the implementation of the medals and awards strategy by liaising with our key partners and with our markets.
-
You will support the Social Media strategy by ensuring content production.
-
You will participate in the BSR (Brand Social Responsibility) communications of our 3 Houses.
As a true member of the Advocacy Team & Brand Homes, you will work closely with various internal departments (Markets, AOC, Studio, Headquarters…), external partners (Wine gurus, medias experts, wine influencers, agencies…) as well as drive markets to ensure consistency and creativity.